Web Design and Mobile Applications
Website development is one of our core services at Agency 50. We specialize in a wide range of web-based platforms including WordPress, WooCommerce, Shopify, and Drupal. We can build mobile apps, program enterprise software applications, or work with your company on any desired range of platforms to meet your evolving web needs.
Simple Websites, CRM Integration, and Complex Enterprise Applications
Agency 50 has been building websites since the early days of the internet and mobile apps since the birth of the iPhone. Since then, a lot has changed and our experience over the years has been instrumental in honing our process to deliver results-driven web applications that are seamless, scalable, and adaptable to the ever-changing needs of business today.
Our thorough and methodical planning process ensures we build the right set of tools that solve your challenges.
We don’t take a one size fits all approach. Our projects are built from the ground up based on your unique set of business requirements and we ensure they are aligned with your mission and strategy.
We’re Not Your Vendor; We’re Your Partner Ready to Deliver Results
There are plenty of developers out there that can launch a website or mobile app in a few days on a small budget with little thought to strategy, content, and design.
We know that for most growing businesses this is not enough, and every entrepreneur, marketing director, or CEO has a unique set of challenges when it comes to the requirements of their web applications. Our job is to work with clients to provide value at every stage of a business’ evolving web presence.
We’re here to provide support for ALL our clients’ web needs long after the initial launch. This includes providing ongoing updates, web maintenance, and complete overhauls when it is time to upgrade their digital footprint.
Our Approach
A key component of any engagement with Agency 50 is a web application audit supported by a set of requirements and detailed wireframes. At Agency 50, we start your path to success with a discovery session to understand your needs and build a web plan based on our four pillars below.
Content Hierarchy Through Wireframes
Our wireframes enlighten and empower our clients. They help define the core message and establish agreement on navigation and content hierarchy before design begins, clearing the path ahead for an efficient creative process.
Design Mockups With Purpose
We don’t use canned templates and we don’t recycle past work for our Plano web design clients. We custom design our themes for each client. Our designers create unique mockups that provide a range of options for selection and refinement before proceeding to programming.
Agile Web Programming That Stays on Schedule
Once designs are approved we began development, all part of a transparent, well-communicated master schedule and agile process geared to key milestones and completion criteria. Our development team applies a range of proven talents to address client requirements. Our goal is to always build the lightest weight, best performing site possible within the project parameters.
WordPress Themes and Sites
- We use the Gutenberg platform, with the latest performance innovations and customization opportunities
- We integrate the Genesis platform, for adaptability with framework layers
- We program websites using a wide range of content management systems, combining scalable features
WordPress Custom Plug-ins and Applications
- We utilize theme and plug-in audits for diagnostics and alignment with best practices
- We provide insights and selection of third-party developers to add new functionality
- We implement a streamlined web maintenance process for precise long-term outcomes
WordPress Optimizations
- We increase speed and performance with image optimization and similar tools
- We meet requirements with minimal external resources
- We implement the latest security protocols
Web Applications Case Study: Omegasonics
Omegasonics is the leading manufacturer of industrial ultrasonic cleaning systems and has a roster of global customers that is the envy of every competitor in the country. They supply equipment to over 20 industries and their technology replaces traditional cleaning methods that include time-consuming hand-scrubbing with dangerous toxic solvents.
OBJECTIVE
As part of its process of working with customers to create custom solutions, Omegasonics had amassed a tremendous library of content. Part of our challenge involved putting these resources to work to cultivate user interest while improving search performance.
STRATEGY
We adopted a tiered system of concise, specific mega-menus and landing pages for each critical segment, previewing application content with the ability to select more detail. This enabled us to organize hundreds of pages of information and create a coherent process for visitors to consume at their own pace. Tier One provides just enough content to establish interest, while Tier Two adds specifics and prepares the visitor for an inquiry or discussion with an Omegasonics expert.
The site combines the WordPress and WooCommerce platforms for scalability and customization and the ability to add specific functions as needs evolve. Security integrations include WordFence, which provides real-time visibility into user traffic, and safeguards against hack attempts.
RESULTS
Agency 50 provides ongoing support to deliver new product and specification content as it is released and to refine search capabilities as new algorithms appear.
- Organic traffic is up more than 100% since the launch of this site.
- New users are up 112%
- Average time spent on pages is up over 200%
- Over 60% of new revenue can be tracked to the website
- The investment has paid for itself 5X