Startup Companies

Our marketing services for startups are multi-faceted and comprehensive. In addition to creating identities and building brands, we help entrepreneurs with a viable business concept take the critical next step to secure funding for growth and development. It’s a practice forged from our personal experience as entrepreneurs and cofounders of successful startups.

Brand building is critical for long-term success and a successful exit strategy

Startups and emerging companies confront many challenges when building a brand. A business must be ready to pivot or adapt to the changing needs of the marketplace. It starts with a foundation that can evolve to stay relevant with the value proposition.

The most disruptive business model will only be effective if you can convey its value to the marketplace. We’ve been there and done that. We know what it takes. 

If you’ve launched a product or service that is poised for growth, then we are your team. We’ll help assess gaps, build a plan, and apply precise, efficient support to help you grow.

Targeted assistance to help emerging startup companies thrive and scale

 Our team has helped launch successful new ventures through successive rounds of funding and growth for decades. We are entrepreneurs with academic and professional credentials who balance passion, business sense and lots of experience.

As founders of several successful companies, we understand the challenges that emerging companies face from seed round to series A, B, C, and beyond.

Need a pitch deck to help you raise capital? Perhaps you need help evolving your brand or reimagining your website strategy. Yes, we do all this and more. Just ask us! 

Our Approach

The essence of every brand starts with its Brand DNA: Brand Purpose, Brand Promise, Brand Narrative, and Brand Identity. Agency 50 collaborates with you to build or evolve your Brand DNA through our design thinking process. From there we create the right marketing and communications plan to promote your value proposition.

  • Brand Building
    We’ll tap our core competency to position, brand, price, and present your offering.
  • Pitch Decks, Executive Summaries, and Presentation Strategies
    Our proven techniques empower entrepreneurs to shine in front of investors and your target audience.
  • Technology Services
    Have a great technology product that needs to be built from the ground up? We’re your team as well.

Case Study: PICKUP

OBJECTIVE: Delivery of big and heavy high-value goods has not kept pace with the Instant Economy. Studies show that 68% of shoppers have abandoned retail purchases due to delivery friction. When people purchase something, they want it now.

RESULTS: PICKUP pairs local, trust-verified Good Guys in trucks with a scalable, tech-enabled ecosystem to simplify last-mile logistics. Its retail partnerships have helped propel growth to 90 cities across the country.

Case Study: Kallassy’s Swing Magic

OBJECTIVE: Take the frustration out of improving your golf swing and make it reliable and repeatable all year long.

RESULTS: Swing Magic launched with an infomercial and direct response marketing and quickly sold over 750,000 units worldwide as the most successful new golf product of its era.  It has since been licensed by world-renowned golf instructor Hank Haney and endorsed by many top golf pros and long drivers.

Case Study: Games2U

OBJECTIVE: Bring a unique, mobile turnkey package for kids’ special events and celebrations to the parents’ backyard.

RESULTS: Shark Tank finalist Games2U is a mobile amusement park, delivered and set-up at your location. A complete package, from game concepts, website, and graphics to operating system and marketing plan, with 70 franchises sold in year one; 160 in year two. The founder subsequently sold Games2U, and it continues to thrive today under new management.