A50 Geofencing

Geofence Your Way to 2.5X More Customer Engagement.

Strategically Utilize Geofencing to:

Target Prospects Within a Defined Area

Create Immediate Audience Engagement

Save Costs, Compared to Other Digital Media

What is Geofencing?

A smart way to connect, engaging people exactly where and when it matters most.
Imagine setting up an invisible digital fence around your favorite spots on a map. Whenever someone steps in or out of this zone with their smartphone’s location services turned on, it kicks off a series of actions—personalized ads, alerts, or other cool stuff tailored just for them. It’s a smart way to connect, engaging people exactly where and when it matters most.

Beyond Google and Facebook

Geofencing outshines Google Ads and Facebook Ads by 2.5 times.
We’ve harnessed the kind of high-powered advertising technology that big companies thrive on and simplified it so everyone can get in on the action.
Fact: when it comes to boosting conversions, geofencing outshines Google Ads and Facebook Ads by 2.5 times. So, you get results without breaking the bank.

Personalized Impact Where and When it Counts

Ensure your ads meet the exact audience you desire.
Now you can pinpoint your messages to reach only those who are most likely to engage with your product. With over 200,000 unique audience characteristics—from demographics and interests to behaviors, we ensure your ads meet the exact audience you desire.
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Where to Use Geofencing:

Local Ads for Businesses

For small businesses, targeting ads locally means you can entice nearby customers with offers when they’re most likely to stop by, whether it’s a lunch special at your cafe or a flash sale at your boutique.

Competitor Targeting

Use geo-targeting to turn competitors into opportunities. Send a tempting offer to someone’s device right when they’re at your rival’s location—it’s a strategic nudge that could swing them your way.

Combining Tactics

Amp up your geo-targeting by mixing it with demographic or custom audience filters. Imagine you want to target ads only to women over 40 in a specific area, or you have a list of customers you only want to reach when they’re close by—geo-targeting makes this seamless.

B2B Marketing

Big deals need precise targeting. Geofencing targets ads to the corporate headquarters of a potential business client, or tailor your messages to reach multiple companies on your prospect list directly at their offices.

Event Targeting

Miss out on a booth at a big conference? No problem. Geo-target the event location to ensure your ads reach the attendees, making your presence felt without being there physically.

How Agency 50 Delivers Value

World-Class
Partnerships:

We collaborate with top-tier technology providers to ensure our geofencing capabilities are cutting-edge. This means you benefit from the most advanced and reliable geofencing technology available.

Rapid
Response Times:

In the dynamic world of digital marketing, timing is everything. Our team is structured to respond quickly to your needs and adjustments, enabling real-time optimization of campaigns to leverage opportunities as they arise.

Dedicated
Support Teams:

We believe support is paramount. Our team ensures that from campaign conception to execution, you have expert guidance every step of the way, helping to optimize your marketing strategies and achieve desired outcomes.

Data Driven
Strategies:

We utilize detailed analytics to understand your audience deeply and refine targeting strategies.This helps in delivering personalized content to the right audience at the right time, significantly improving conversion rates and reducing waste.

Comprehensive
Campaign Management

From creating precise ad fences for your desired audience to crafting actionable ads that drive conversions, our approach is results-oriented. We continuously optimize campaigns, ensuring your advertising spend yields the highest return.

Extensive
Industry Experience

Agency 50 gives you seasoned professionals, supported by an agency with more than 30 years of client success stories. We live and breathe strategic marketing every day so that you can rest easy.

Industries that Benefit from Geofencing

Retail

Retail

Retailers can use geofencing to send promotional notifications or discount offers to customers when they are near a store. This encourages foot traffic and can directly increase sales.

Automotive

Automotive

Car dealerships utilize geofencing to target potential customers with special deals when they are near a dealership. This can also be effective for service reminders when past customers are nearby.

Hospitality and Tourism

Hospitality and Tourism

Hotels and tourist attractions use geofencing to offer welcome messages, deals on upgrades, or information about amenities as guests arrive. Tourist attractions can promote exhibits or special discounts as visitors approach.

Health and Fitness

Health and Fitness

Gyms and health clubs can target promotions for membership or classes to people who frequently visit nearby areas, or perhaps are near a competitor’s location.

Real Estate

Real Estate

Agents can trigger property alerts to potential buyers when they enter a specific neighborhood or pass near a property for sale, providing timely and relevant information that can aid in the buying process.

Events and Entertainment

Events and Entertainment

For concerts, theaters, and sports events, geofencing can promote ticket sales and special events to individuals within a certain vicinity of the venue or inform them about upcoming events they might be interested in.

Food and Beverage

Food and Beverage

Restaurants and bars can attract more customers by sending push notifications about daily specials or happy hour deals to people within a nearby area. This tactic can effectively increase immediate foot traffic.

Education

Education

Educational institutions, especially colleges and universities, can use geofencing to target prospective students with information about open days, campus tours, or special programs when they are nearby.

Ready to Get Started?

Basic Package

Approximately $200-$500 per month*

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Setup and management of up to 10 geofences
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Basic campaign analytics and reporting
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Customer success team support
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Collaboration with clients to craft and optimize messages

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2 live meetings per month

Standard PACKAGE

Approximately $1,000-$2,000 per month

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Setup and management of up 20-50 geofences
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Enhanced analytical reports
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Priority customer support
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Tailored message crafting with ongoing
optimization

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Integration of geofencing with your existing digital marketing strategies

Premium PACKAGE

Approximately $2,500-$5,000 per month

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Advanced setup with unlimited geofences
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Comprehensive data analytics and insights
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Dedicated account manager and customer success team
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Continuous collaboration on campaign message optimization

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Advanced targeting options including competitor targeting and event-based geofencing

*Actual budget will be determined based on client objectives. Contact us to learn more.

FAQs

How does Agency 50 set up a geofence?

This typically involves selecting a geofencing platform or service, defining the geographical boundaries on a digital map, and specifying the actions that should occur when someone enters or exits the boundary. This setup can be customized according to specific business needs.

What geofencing services does Agency 50 offer?

Agency 50 provides comprehensive geofencing solutions that include creating and managing virtual boundaries, crafting targeted marketing messages, executing campaigns, and analyzing the results to optimize performance. Our services are designed to enhance customer engagement through personalized location-based marketing.

How does Agency 50 enhance customer engagement with geofencing?

We use geofencing to send personalized messages to customers when they enter a specific geographic area. This could include promotions, alerts, or special offers tailored to the customer’s location and behavior, increasing the relevance and effectiveness of marketing efforts.

Can Agency 50 help with geofencing for events?

Yes, Agency 50 specializes in event geofencing, which involves setting up geofences around event venues to engage attendees with timely and relevant information, offers, and experiences. This service is perfect for enhancing brand presence and interaction at trade shows, concerts, festivals, and other events.

What makes Agency 50’s geofencing services unique?

Agency 50 partners with world-class technology providers to deliver advanced geofencing solutions. We offer a dedicated customer success team that collaborates closely with clients to tailor messages and campaigns that resonate with their target audience. Our data-driven approach ensures high precision in targeting and maximizing return on investment.

How does Agency 50 ensure the effectiveness of a geofencing campaign?

We continuously monitor and analyze the performance of each campaign and make data-driven adjustments to improve outcomes. Our services include detailed reporting that provides insights into campaign effectiveness, audience behavior, and conversion tracking.

What is required from a business to start a geofencing campaign with Agency 50?

To start a geofencing campaign, businesses need to define their campaign goals, target geographic areas, and customer demographics. Agency 50 will then collaborate with the business to develop customized messaging and implement the campaign, providing full support and optimization along the way.